Chiquita Brand Identity 2017

A bold, optimistic, oddly shaped (like a banana) brand identity for an iconic fruit brand.


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I’m a brand designer, illustrator and art director. I appreciate simplicity, honesty, craft, and most importantly, work that has an imperfect human quality to it. I thrive when working within complex brand systems and have an interest in strategy and writing.

Currently, I am helping shape innovative brands and brand systems over at Gretel.


Clients:
Dodge
Chrysler
Jeep
Verizon
Chobani
Chiquita
Impossible Foods
Samsung
RX Bar
Airbnb
Travel Portland
Kodansha
Masterclass
Tend
Noom
MUJI
Slack